Attendees visit the Xbox booth during the Electronic

The Entertainment Software Association, the organization managing the video game showcase held every June in Los Angeles, confirmed Wednesday it will sell 15,000 consumer passes to E3 on February 13.

The first 1,000 passes will sell for $149, while the remaining passes go for $249.

The ESA says it is also working with video game TV host Geoff Keighley on special events and discussions with key names in video games at LA Live, which is near the Los Angeles Convention Center where the expo is held.

Although E3 is an industry event hosting game developers, retailers and media only, it caters heavily to video game consumers seeking details on the next wave of video games hitting stores during the holiday and beyond.

But its relevance has been questioned in recent years with new technologies such as live video streaming, allowing video game publishers to give players direct access to check out future games. Publishers are also hosting their own events separate from E3, such as Sony’s PlayStation Experience in December.

Last year, E3 experimented with a more public affair by hosting the event E3 Live, held blocks from the convention center at LA Live.

Source by usatoday….